About Frijja | The Frijja Story

Designed with Style, Created with Passion

Rita Monroy, founder of Frijja, sitting on a bench with fall scenery

Frijja is the vision of Rita Monroy, Jewelry Designer and Founder of Frijja. Her passion for beautiful, wearable pieces and distinctive home decor is at the heart of the Frijja experience.

At Frijja, style is meant to be personal. The collections bring together sterling silver, fashion jewelry, unique gifts and home decor pieces chosen to help you express your own sense of beauty.

However, Frijja is more than a place to shop. It is a place to discover, create and be inspired. Through jewelry-making and home decor classes, private groups and special events, Rita has made creativity part of the Frijja experience.